Consumer Durables
Startup
Growth
Matured
Startup Stage
For new-age durable brands entering a competitive market.
- Launch performance ads to drive discovery and sales
- Boost product visibility with SEO-rich listings and keyword mapping.
- Build early trust with influencer reviews and visual content
- Use infographics and A+ content to improve conversion on PDPs.
- Capture local demand with geo-targeted and “near me” campaigns.
- Performance led off take scale up strategies to grow offtakes and enter into category
- Crafting go to market strategies piggy backing on category or market leaders
Growth Stage
For brands scaling across categories, SKUs, and platforms
- Expand reach with multi-format ads across Amazon, Flipkart, Qcommerce and digital platforms
- Increase share of shelf with assortment and keyword.
- Retarget window shoppers with smart creatives and offers.
- Use display and video to dominate Top of Funnel and seasonal peaks.
- Tap Tier 2/3 cities with vernacular content and regional influencer push
- Optimize product feeds and inventory mapping to avoid lost sales.
Maturity Stage
For market leaders aiming to deepen dominance and drive efficiency.
- Integrate brand performance to own every stage of the funnel.
- Launch new SKUs with synced TV + digital + influencer rollouts.
- Personalize journeys across D2C, marketplace, and offline touchpoints.
- Strengthen product/category leadership with SEO + display synergy.
- Drive loyalty with CRM, warranty-linked engagement, and app installs.
- Deploy HiveMinds IP tech stack to stay ahead of the curve and capitalise on trends and opportunities.
